About Fast Fashion

Fast Fashion: Made to Not Last

The conventional fashion industry creates huge amounts of waste every day. Not only during the production process - offcuts of fabric, defective items, pieces where the dyeing process didn’t quite come out right - but also after: Tons of clothes are burned when they can't be sold on the market, or they are flooding developing countries as second hand clothes, harming their local textile industries.
This is one of the results of so called “Fast Fashion“, with trends coming and going increasingly fast, and pieces of clothing being cheaply available 24/7. Research suggests that global clothing production has doubled in the past 15 years, with garments on average being worn much less and discarded quicker than ever before. To this day, production of clothing has become cheaper than the disposal of the resulting waste and the equivalent of one garbage truck of textiles is wasted every second.

We believe that many people want something else

They want fairly produced, sustainable clothes that are made to last. For us, Unless.me is the counter idea to the mass production of garments for several fashion seasons that then might or might not sell.

  • We knit on demand with 3D printers in Portugal - only after we receive your order
  • We produce guaranteed child labor free, with minimal creation of waste and zero warehouses
  • Our blankets are made from high quality materials and are ready to be loved for a long time 


Wanna know more?

If you want to learn more about the implications of fast fashion, we have a film recommendation for you: "The True Cost" is an eye opening documentary about who is actually paying for an increasingly lavish fashion lifestyle. You can watch it here

Photo: "The True Cost" © Grandfilm